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Topics: Citation, Corporation, Strategic management Pages: 2 (554 words) Published: October 23, 2014

INTI INTERNATIONAL UNIVERSITY
CAP2102 CAPSTONE PROJECT 2
JANUARY 2014
SPECIFICATION FOR BUSINESS PLAN
Business Plan (40%)
Task:
You are required to form in a group of 5 or 6 students and assume you are planning to set up a NEW BUSINESS. You may choose any business of your choice. Prepare a business plan for your selected business. In your plan, you must discuss the positive and negative impacts of the external environments on the business (PEST and SWOT analysis). With the analysis, discuss the form of business ownership (e.g. partnership, private limited company, or public limited company) that you would choose to set up for your business and the marketing and financing strategies. Presentation:

Students are required to conduct a 15 minutes presentation based on the above project. GUIDELINES:
Group work (not more than 6 people in a group)
Word limit: 5,000 words
Submit a hardcopy and softcopy of the assignment. (Type-written font size 12, 1.5 spacing, Times New Roman). References made have to be indicated using the Harvard Referencing System. Front cover: Include the names of members and IDs, program enrolled and session;

Group-based coursework due date: Week 9
Any late assignments will receive the following penalty:
1 day – minus 20% of total mark awarded
2 days – minus 50% of total mark awarded
3 days – 0 mark for this piece of coursework
INTI INTERNATIONAL UNIVERSITY
CAP2102 CAPSTONE PROJECT 2
JANUARY 2014
BUSINESS PLAN
Name and ID No:________________________________________________________ Name and ID No:________________________________________________________ Name and ID No:________________________________________________________ Name and ID No:________________________________________________________ Name and ID No:________________________________________________________ Name and ID No:________________________________________________________ BUSINESS PLAN

Assessment Criteria Marks allocated Marks obtained
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